The Growth Project
The village of Positano on the Amalfi Coast, viewed from a balcony at midday
A private coaching club

A small club for those who aspire to a calmer work week and freedom.

For people in tech and sales who want a second income, a steadier body, and a calmer week. The room is small. The work is private.

Apply privately From $696 / month · By application

We help people in tech move into freelance, management, or founding work, while raising the floor on their health and the shape of their week.

Founded 2023 Sixty members held Eighty-nine crossed $300K in 2025 Two gatherings a year Read every application themselves

In 2025, eighty-nine members crossed three hundred thousand dollars in annualized non-salary income.

A number of them, in time, chose to live abroad.

One year. Eighty-nine members.

Reviewed annually with each member. Figures are self-reported and verified against bank or platform statements.

What the practice covers

Three things, held together.

A morning round, mid-light
01 — Money that holds its shape

A second income that does not ask for your evenings.

We work on the offer, the cadence, the price floor, and the few clients it takes. The arithmetic is private. The result is a number that arrives without your hands on it.

An espresso on a marble counter
02 — A body you do not negotiate with

Sleep, food, and movement that survive a hard week.

Measured weekly. Adjusted privately. Set up so the body holds its shape across travel, late calls, and the parts of the year you would rather not lose.

An interior at dusk, ocean visible through tall windows
03 — A week with room around its edges

Two open mornings. One quiet afternoon.

A calendar that protects the work that matters and the rest that makes it possible. The week becomes legible. So does the year.

How the work runs

A first call. Thirty days to confirm fit.

The first call is private and exploratory. If the work is not clearly useful, we will say so. If we begin, the first thirty days confirm fit, set the cadence, and define the measures we will track. Either party may end the work then; unused fees are returned or credited.

After that, the rhythm is weekly. One private session. Daily check-ins on the metrics you choose. Two optional gatherings a year. The room is held to about sixty members at any time.

A still mountain pass at altitude
What membership holds

Five things, every week.

01

A weekly private session.

One hour, one of us, one of you. Calendar, numbers, body, household. We bring the agenda; you bring what is real that week.

02

Daily metric notes.

A short written check on the two or three measures you chose. Sleep, training, revenue, focused hours, deals in motion. Read by us, not by a bot.

03

Written reviews after each session.

A short note in writing within the day. What was decided, what was deferred, what to watch for next week. The record stays, so the work compounds.

04

A directory of about sixty members.

Tech, sales, design, a few founders. You can write to any of them. Most introductions inside the practice happen this way.

05

Two optional gatherings a year.

A small dinner in the spring. A long weekend somewhere worth going in the fall. Both are quiet, both are optional. The room is small enough that they stay that way.

A sample week, a sample month

What the work looks like, in shape.

A week.

  • MondayDaily note. The week's two priorities, named.
  • TuesdayA one-hour private session. Calendar, numbers, body.
  • WednesdayDaily note. Two protected mornings on the work that matters.
  • ThursdayDaily note. A short written review of Tuesday's decisions.
  • FridayDaily note. A quiet afternoon. The week closes on time.

A month.

  • SessionsFour private sessions, one each week.
  • NotesAround twenty daily metric notes, read and replied to.
  • ReviewsFour written reviews, one after each session.
  • DirectoryOne introduction inside the room, on average.
  • CalendarEight protected mornings. Four quiet afternoons.

A sample, not a contract. Cadence is set in your first thirty days and adjusted as the year asks for it.

Who finds the work useful

A fit, and not a fit.

A fit if —

  • You earn between one hundred and three hundred thousand dollars in salary, and want a second number alongside it.
  • You can protect three hours a week for the work itself.
  • You are willing to be honest with your numbers — income, sleep, weight, hours.
  • You prefer private standards to public performance.
  • You want a steadier week more than a louder year.
  • You read the people around you and want a small room of operators, not a feed.

Not a fit if —

  • You want tactics, scripts, or a community to scroll.
  • You are looking for a thirty-day sampler. The work needs runway.
  • You want someone to do the building for you. We architect; you execute.
  • You cannot be honest about the parts of the week you would rather not look at.
  • You need a loud community and live engagement.

Most members are between twenty-five and forty. Most work in tech or sales. Many are partnered. Some are not. The work is the same.

If this is the room, write to us.

Apply privately
What the work is not

Plain about what we do not do.

  • We do not run a course. There is no curriculum to grind through, no modules to unlock.
  • There is no Discord, no leaderboard, no streak, no live chat to keep open.
  • We do not sell a download. We do not sell a thirty-day sampler.
  • We are not a substitute for a doctor, a financial advisor, an accountant, a therapist, or a lawyer.
  • We do not do tactics that pretend to scale. The room is too small for that.
  • We do not chase. If the work is not clearly useful, we say so on the first call.

The work needs runway. The room is held to about sixty.

A few of the people in the room.

Fourteen months in

"My week has two mornings I don't touch. The number went up. I sleep through it now."

Marcus W.Senior account executive · Austin

Income added
+$312,000
Sleep
+1h 10m / night
Protected mornings
2 / week
Period
14 months
Nine months in

"I left the on-call rotation in April. The freelance invoices cover the mortgage. I am not anxious about either."

Priya K.Staff engineer · Brooklyn

Retainer revenue
$11,400 / month
Fixed costs covered
100%
On-call shifts
0 / month
Weight returned
−6 kg to baseline
Eleven months in

"We moved to Lisbon in the fall. The work travels. The team did not collapse. My wife sleeps better."

Daniel R.Sales manager · Denver

Cost of living
−41%
Household income
+$94,000
Open mornings
2 / week
Distance moved
8,400 km
Twelve months in

"It stopped being a side project. It became a small studio with a price floor I respect."

Anika S.Designer · Los Angeles

Price floor
$8K → $18K
Working hours
−50%
Annual revenue
+$186,000
Studio size
1 → 3
Eighteen months in

"The first month was uncomfortable. After that, it became the most boring part of my year, in the good sense."

Hampton L.Founder · Miami

Annual revenue
+$420,000
Body weight
−8 kg
Renewal
Year two, year three
Hours / week
52 → 38

Last initials and roles published with permission. Full names and case notes shared privately on request.

Case notes

Three notes from the room.

Senior account executive · Austin · Eighteen months in

Starting point
Plateaued at quota; private invoices intermittent.
Measures held
Pipeline cadence, invoiced revenue, weekly sleep, two protected mornings.
Result
Crossed three hundred thousand dollars in annualized non-salary income in calendar year fourteen.

Staff engineer · Brooklyn · Two years in

Starting point
On-call rotation, side work erratic, weight up six kilograms over two years.
Measures held
Focused hours, monthly retainer revenue, weight, training sessions a week.
Result
Off the rotation by month nine. Retainer revenue covers fixed costs. Weight returned to baseline.

Sales manager · Denver to Lisbon · Three years in

Starting point
Wanted to live abroad in theory; the income shape did not allow it.
Measures held
Remote-compatible income, household budget, sleep, two open mornings.
Result
Relocated in the fall. Team did not collapse. Two open mornings still hold.

Anonymized with each member's permission. Full case notes shared privately with people considering the work.

A glance at the directory

Who else is in the room.

Senior product manager · San Francisco

Building a small productized service for B2B onboarding research.

Can help with: B2B research design, onboarding flows.

Welcomes introductions to: SaaS founders, product leaders.

Enterprise account executive · Chicago

Replacing W-2 with a niche fractional sales practice for early-stage teams.

Can help with: outbound architecture, enterprise pricing.

Welcomes introductions to: post-seed founders hiring sales.

Staff engineer · Brooklyn → Lisbon

Two retainer clients. Considering a small studio with a partner.

Can help with: infrastructure review, hiring senior engineers.

Welcomes introductions to: technical co-founders, EU operators.

Designer · Los Angeles

A studio of three. Brand systems for quiet, considered companies.

Can help with: brand systems, identity audits, type direction.

Welcomes introductions to: founders before launch.

A small slice. The full directory lives inside the practice and is read-only to members.

From inside the practice

Three pieces from inside the practice live here.

Quiet reading from the room. No email required.

Gift one

The Sunday Night Reset.

A four-step protocol for closing the week with care — calendar, body, money, household. Members run it weekly.

Read the gift
Gift two

The 36-Month Math.

The arithmetic by which a salary plus a quiet second number turns into a year that holds. The numbers are real.

Read the gift
Gift three

The Rewire Stack.

A short stack of decisions — calendar, money, body — that members run in their first thirty days.

Read the gift

No email required. No drip. See all three.

Bradley and Dynasia Gleave, founders of The Growth Project
Founders

Bradley and Dynasia Gleave

Bradley built the practice after a hard reset of his own — a first business that failed, a body and finances rebuilt over the year that followed, then a clinical director seat and an MBA in business administration. The system in this room is the same one he used.

Dynasia is co-founder and a medical professional. She runs the body and emotional side of the work, helps members directly, and tailors plans where a generic protocol would fall short. She also coordinates the gatherings.

We run the practice together from wherever the year takes us. Our work is selective, referral-led, and quiet. Most members find us through someone already in the room.

Read the longer letter →

A note on the price

From $696 a month.

The entry structure is monthly and includes the weekly private session, daily metric notes, written reviews, the directory, and the two optional gatherings a year.

Billing is month to month. The first thirty days confirm fit and may be ended by either party; unused fees are returned or credited. Higher-touch structures exist for members who want more direct access; they are discussed only after the first call.

There is no discount, no countdown, no sampler. The price is shaped by the work itself, not the moment of signing.

A long table of members at a private dinner, water visible through the windows beyond A dinner with a few of the room, October 2025.

If you feel attracted to this life, write to us.

A short application. A fifteen-minute call. No deck, no pitch, no follow-up sequence.

Apply privately

From $696 / month. The full structure is shared on the call.